Nickname: Rob

Review: Hehe, it's quite interesting to read your analysis. I am in Washington DC now. As I chatted with my colleague last week at lunch time, he said that blogs are just popular here recently. I have had it 4 years ago and all my friends have various blogs each. Yes, Chinese middle class is one group contributing to the consuming power. The main fact is the youngth group. Our concept is qutie different from our parents' generation's. We care about life quality and our feeling more than a lifelong plan. Of course, we have a life plan too, but not only focus on saving money. ^_^ Good luck, Shaun!

Date reviewed: Mar 18, 2008 3:09 AM

Nickname: Paula Beroza

Review: Excellent article. The impact of blogging on Chinese products reminds me of the old Wall Street saying, "buy on rumors, sell on facts." Clearly blogging can have an even more derimental effect than rumors given a) the speed and scope of dissemination and b) the fact that bloggers tend to believe that blogs offer "less biased" information about products. Corporations need to monitor blogs as assiduously as the bloggers themselves.

Date reviewed: Sep 6, 2006 10:46 PM

Nickname: Ying

Review: So much controversy when it comes to the acquisition of a significant size of local enterprise bought over by foreign investors. It was the same argument when CNOOC tried to purchase Unocal at the beginning of this year. Fu ChengYu, president of CNOOC, was writing an article- American, why should you worry? In a column of a famous newspaper in U.S. Same worry comes to Chinese now.

Date reviewed: Sep 1, 2006 5:06 AM

Nickname: alian

Review: I'm a Chinese student. Blog is a way of showing our personalities,interests, personal views and making friends. The impact of blog is great and the misleading influence can also be great.

Date reviewed: Aug 15, 2006 6:28 AM

Nickname: Marge Tadeja

Review: Blogging has become a very important tool to connect people, especially the age-bracket below 40, and this may serve (us) well not only to warn each other and influence trends, but also to crush present problems, like too much consumerism driving corruption deeper into government systems.

Date reviewed: Aug 11, 2006 2:14 AM

Nickname: Du Yisa

Review: Please refer to the following on the issue of Haagen Dazs: http://news.imagethief.com/blogs/china/archive/2006/08/05/7132.aspx?CommentPosted=true#commentmessage best regards Du Yisa PRC Guangdong Shenzhen

Date reviewed: Aug 7, 2006 5:52 PM

Nickname: fire

Review: Good article. Looking at how bloggers in China react to the products has been subject to market analysis in many consulting firms. Not only blogs, but friend-finding sites, like jiaoyou.com etc., provide spaces for people with identical backgrounds and interests... people using these new tools tend to socialize online and then make real gatherings. They talk about not only men and women but the products, games, foreign culture so on and on...I've been tracking these sites for long. And found the results by summarizing the comments there very helpful.

Date reviewed: Aug 7, 2006 4:46 AM

Nickname: Richard

Review: It's great to find this article. I'm a local Chinese, I have the same feeling of the great power of blogs in our country. Almost all the friends I know have one or two blogs, we like to post everything on it and share it to more friends and it feels very good to see your blog comments getting more and more.

Date reviewed: Aug 2, 2006 3:18 PM

Nickname: Joe

Review: Really helpful and thoughtful article. Nice to see how major trends, like the communication needs in China expressed through the web, can have a serious, and practical, impact on the market! Not many companies seem to realize the strength of this impact. The examples provided in the article, regarding what happened to well-known companies, are really helpful in applying this major phenomenon to the business world. And just looking at what my friends do here in China when they have some spare time, blogs are one of the first activities!

Date reviewed: Aug 2, 2006 3:14 PM

Nickname: David

Review: I think that this article is extremely pertinent considering the rapid development of the Internet in China. The possibility of online social networking and the ability to connect with peers through blogs and bulletin boards is extremely important to the cultural development of China's rising generation. For many, if not most, of these people the internet is becoming the medium of choice for communication, and creation and adoption of new technology will only increase. Westerners spend a lot of time being concerned about how the Chinese government controls politically sensitive content but this is missing the point. Millions of Chinese are still finding that these new forms of communication trump anything that they ever had before. Companies had better pay attention to these trends if they want to capture the Chinese consumer.

Date reviewed: Aug 2, 2006 2:02 PM