Most recent comments


See all comments
Leave your own comments

Nickname: Small Business IT Consulting
Review: The short answer is yes, many small businesses would be wise to have a blog of some sort. It allows you to show the customer who you are, and what your passion is. It can also provide ideas and hints and actually earn you more business by stimulating thought. We do <a href="http://www.smallbusinessconsultingexperts.com title="Small Business IT Consulting">Small Business IT Consulting</a> and we help a lot of customers with e-Commerce sites, blogs are very useful for them.
Date reviewed: Jul 24, 2008 4:49 PM
Nickname: Small Business IT Consulting
Review: The short answer is yes, many small businesses would be wise to have a blog of some sort. It allows you to show the customer who you are, and what your passion is. It can also provide ideas and hints and actually earn you more business by stimulating thought. We do <a href="http://www.smallbusinessconsultingexperts.com title="Small Business IT Consulting">Small Business IT Consulting</a> and we help a lot of customers with e-Commerce sites, blogs are very useful for them.
Date reviewed: Jul 24, 2008 4:49 PM
Nickname: Vlientje
Review: Hello, I own a small business and would like to create a blog. I have been searching and searching but I still do not understand how to create a (if possible free) blog. Can anyone help ?
Date reviewed: May 27, 2007 9:06 AM
Nickname: Steve
Review: I found a great site for advertising and printing, good prices. www.theexecutiveprinting.com for the post cards and flyers, and www.theexecutiveadvertising.com for pens, mugs and executive toys. try these. Steve
Date reviewed: Jun 3, 2006 6:33 PM
Nickname: Celeste W of studio 501c
Review: There are no set rules for blogs. You do not have to update them several times a day or even several times a week. Furthermore, a small business does not need to be in a "bloggy" area for the blog to succeed. Even a local small business blog can connect to blogs and people all over the world. In a post called "a blog can be like a business lunch" (http://inprogress.typepad.com/studio501c/2006/03/a_blog_can_be_l.html) I refute some of the myths about blogging and offer an alternative that would be suitable for non-profits and small businesses.
Date reviewed: May 20, 2006 5:20 AM
Nickname: Sheila Scarborough
Review: I am a freelance writer, so it only makes sense that I blog. It's a vital part of my writing portfolio. I write a Family Travel blog and I'm also a contributing blogger on the motorsports site www.fastmachines.com. I also publish in print media. I enjoy this about blogging: Writing about a variety of topics. My writing is posted immediately. No one changes/edits my words. It takes a lot of time and commitment, but I love this interactive way of communicating with readers. From my perspective, a business blog must have something fresh and original to say, and must say it frequently and imaginatively. Enlighten me about your company and your product, but remember that I'm naturally skeptical about any shilling from a company blog. I know your agenda. If you can walk that tricky fine line between truly informing versus just nakedly selling, I might buy your stuff.
Date reviewed: May 20, 2006 1:44 AM
Nickname: davidsean
Review: Does your business need to advertise? Or course, always. Is it using old media like direct ads, community news, telephone directories, magazines, radio, word-of-mouth? Well, a blog is yet another marketing investment. It needs the same attention to research as any other medium, but with the added intensity that you can and need to interact with your customers, not just tell them about your services. Make it worth your time. Make sure you get readership. Syndicate it. Hire a professional if you don't have the time, but make sure they offer an authentic voice that personalizes the services and reputation you're about. A blog lets customers come inside your store to share conversation. And it's becoming the new normal. Posting "feedback" comments to an article is similar to blogging. To save time, try a shared blogging effort with others, a blog portal, maybe with your biz association.
Date reviewed: May 18, 2006 3:25 PM
Nickname: Monica Ricci
Review: Blogs do take time to maintain, but all marketing does. It's all a matter of balance. Blog a little, make some follow-up calls (the money is in the phone, right Chellie?) Blog a little, make some more follow-up calls. I love blogging and since Chellie Campbell wrote one of my favorite books, The Wealthy Spirit, I think I'll go blog about this article, and talk about Chellie some more. Monica Ricci
Date reviewed: May 16, 2006 9:33 PM
Nickname: Lance Brown
Review: Here is a way to look at it: If you want to grow your business on the Internet, or position yourself as an expert in your field, a blog is so useful that it's a bit foolish to not have one, in my opinion. However, if you do not want to grow your business, or your business is entirely local, with a very established customer base, a blog might be more effort than it's worth. Of course, if you don't want to grow your business, you probably aren't down here reading the comments on this article. And even if you have a well-established customer base, a blog-based site can be a great way to deepen the relationship with those customers, increasing their loyalty and evangelism (not to mention their spending). Over at Project Simplify (http://projectsimplify.com), we've centered the whole site around the blog, and it revolutionized the site. Traffic has doubled since January, the first full blog-based month.
Date reviewed: May 16, 2006 4:40 PM
Nickname: CNWrites
Review: I would think that a blog is one of those things that "can't hurt". I'm getting ready to start a copywriting (note: not copy"right"ing) business. I think that a blog, in my case, could help me find new clients and help new clients find me. I'm glad I found this article. It (blogging) was one thing I hadn't thought about.
Date reviewed: May 15, 2006 3:12 PM
See all comments
Leave your own comments



The views and opinions expressed in these comments do not necessarily reflect the views or opinions of BusinessWeek or the McGraw-Hill Companies.