Nickname: mazzy

Review: could anyone plz send me an invite code.. mazyy4life@hotmail.co.uk

Date reviewed: Apr 24, 2009 4:37 PM

Nickname: Craig Hargis

Review: Text message marketing is very viable. The customer's confidentiality is crucial and so is charges. We found that when working with clients and customers you must make it beneficial to both. Craig Hargis President Leashmedia.com

Date reviewed: Sep 6, 2007 9:09 PM

Nickname: Maurice

Review: We at Whitewater Mobile (www.whitewatermobile.com) are monitoring this space very keenly and are very excited at the prospects for growth. We have a mobile Web service (nextblast.com) that allows bloggers to mobilize their blogs with only a few clicks on a Web site. The service is currently free but we're looking at monetizing it via ad-generated revenue.

Date reviewed: May 5, 2006 1:08 AM

Nickname: Tito Milla

Review: It is great to finally see the validation of the mobile market space in the U.S. There are a lot of reasons why mobile marketing has enjoyed success internationally, such as free to consumer SMS, homonymous networks, population density, higher cost for voice and lower PC penetration among others. The U.S. mobile market has been more difficult to penetrate, but with the right blend of personalized SMS alerts and richer media content through use of WAP, and other handset applications, companies can expect great ROI from the mobile market.

Date reviewed: Apr 27, 2006 11:59 AM

Nickname: Amar Syal

Review: XERO MOBILE will offer an EXCELLENT service that no other company has offered... I am a college student and i attend the University of California, Los Angeles...and i've always wanted a service that i can afford myself and manage...i hate being on a Family Plan!!! XERO MOBILE will offer an average of 40% savings, great promotions direct to your phone, NEW TECHNOLOGY ADVANCED CALL PHONES FOR CHEAP, Great Service, and best of ALL no Contract to Sign...i am not LAW student...but i like the sounding of that... What more can a student ask for? Xero..thank you for reaching out to us...the average money-saavy college student.

Date reviewed: Apr 15, 2006 10:09 PM

Nickname: Rohn Jay Miller

Review: I run an interactive agency, and we've looked at mobile closely for several clients focused on younger consumers. The McDonalds example is instructive--big consumer brands can afford to pay the set up and operating charges to gamble on a big return. But it's hard to justify a $150,000 mobile pilot program when the ROI is so far off the scale of return from opt-in e-mail newsletters, viral campaigns, targeted offline-to-Web promotions. But I think when the "smart phones," which can receive video, reach 30% of the cell phone market this will become a huge channel for entertainment, and along with that "sponsored content" (a euphimism for "advertising"). RJM

Date reviewed: Mar 28, 2006 5:13 PM

Nickname: dj

Review: No ads, never on my cell phone !

Date reviewed: Mar 27, 2006 1:16 PM

Nickname: Pickles571

Review: It's heartening to see articles that depict the many benefits of mobile marketing. It's even better that mainstream advertisers are joining the fray. I share the concern, however, that excessive SMS messaging will anger consumers and, as a result, hinder the advancement of the industry as a valuable marketing resource. Key to success in the game will be creating 100% opt-in relationships with the consumer. Isn't it about time to focus on products that drive actual sales? I sure think so.

Date reviewed: Mar 25, 2006 6:17 PM

Nickname: DD

Review: Give consumers control so SMS can grow. Leave phone companies out of the profit motive. Look how SMS has grown in the other parts of the world other than the USA.

Date reviewed: Mar 25, 2006 10:47 AM

Nickname: clued-in

Review: So, what's the big deal about? SMS advertising has been strong in the rest of the world for more than two years now. Typical American myopia.

Date reviewed: Mar 24, 2006 6:35 PM